New partnership between Federal Mogul and EUROPART
Hagen/Most 29.08.2013. From 30.08. to 01.09.2013, EUROPART will be involved in truck sport again. At the seventh FIA European Truck Racing Championship 2013 in Most, Czech Republic, Europe“s leading commercial enterprise for truck, trailer and bus parts will present itself with its own stand and its own mobile bar. This season, EUROPART is the sponsor for the „Team 14“ and „Team Reinert“ truck racing teams. Milan Pecek, EUROPART Country Manager, Czech Republic, said: „The truck racing event provides an excellent opportunity to discuss more intensive collaboration with customers, even outside daily business.“
EUROPART CEO Pierre Fleck, together with high-ranking representatives of Federal Mogul, will use the truck racing event as an opportunity to announce the joint market appearance of the two companies in the Czech Repbulic. The joint partnership is focused on brake pads by „Beral“, a Federal Mogul brand.
The eastern European market is extremely important to EUROPART. With revenue of around EUR 120 million, the company currently earns about a quarter of its total revenue in the region between Estonia in the north and Bulgaria in the south. Despite the geographically broad area, the customer requirements and the product mix in the respective regions are similar. The most popular groups of spare parts in all eastern European countries include brake parts, load-securing, axles, filters and chemical requirements. EUROPART“s own brand spare parts are particularly popular.
Due to these parallels, EUROPART is keen to better coordinate its strategy between the respective countries and to use increased synergies with suppliers and partners to offer an even better service to customers. A visible result of this strategy is the new market appearance of Federal Mogul and EURPOART. Other partnerships with suppliers will follow. Already a few months ago, EUROPART and Federal Mogul jointly entered the Polish market successfully.
The Polish Country Manager, Karol Prozner, is confident about the success of this strategy: „As a truck specialist with 70,000 parts permanently in stock in Werl, Germany, and with 13,000 parts in Wielun, Poland, we are right in the middle of the action and can serve our customers“ needs optimally.“
EUROPART, as a parts dealer, is currently one of the most important market participants on the eastern European market. In countries like Poland and the Czech Republic, EUROPART wants to focus more on its Key Account in future, in order to achieve even higher market shares. The aim is also to expand the sales team and raise awareness of the EUROPART Online Workshop System.
EUROPART is the leading dealer in spare parts and accessories for commercial vehicles, buses and special vehicles in Europe. Moreover, EUROPART provides a wide range of products of workshop equipment for its main client groups such as workshop clients, shipping and fleet companies including all fields of chemical equipment, workshop equipment and facilities, fastening equipment, job safety facilities for the everyday business operation.
Since 2011 EUROPART is owned by Triton. The independent investor is specialized on investments of leading medium sized companies in German speaking countries and Northern Europe.
In 2011, the EUROPART Group’s annual sales totalled around EUR 420 million.
Kontakt:
EUROPART Trading GmbH
Anna Pasternak
Martinstraße 13
58135 Hagen
0049(0)233135645218
am.pasternak@europart.net
http://www.europart.net/